The audience for this book is primarily consumers who plan to sell or purchase a home in the near future. The book provides insights from top agents who discuss the keys to making the best deal on a home sale or purchase by working with an experienced agent.
We’re planning 8 to 10 chapters in the book, with each chapter featuring a different real estate professional. The participants are being geographically spread out across the United States and no two will be from the same metro area – so no direct competitors in the book.
Each participant is listed as an author, and the good news is that you don’t have to write anything. This is a low stress project and we interview you for your content and write your chapter for you. You get full credit as one of the authors of the book.
Becoming a published author is one of the best ways to be recognized by prospects, clients and referral partners as the market leader and local expert. This project is for:
- Real Estate Brokers/Agents
- Real Estate Agency Owners
- Mortgage Loan Officers
All of our books have become Best Selling Books on Amazon, and this book will be no exception. Becoming a Best Selling Author is not an accident, rather it is a strategic business move that positions you as the trusted expert among prospects and clients:
- Attracts prospects and referral partners
- Improves your visibility, brand awareness, and advertising effectiveness
- Makes conversion into clients easier
- Improves access to speaking and news media opportunities
Buying or selling a home is one of an individual's or a family’s largest financial transactions during a lifetime and most people are interested in hiring an expert to help them through the process to make sure they are getting the best deal. This book is a great way to be viewed as an educator and advocate for your clients’ success, which is one of the key attributes of a true expert.
Some great ways to use the book in your marketing are to hand out a copy to prospects, potential referral partners, and regular referral partners; provide a free download of your chapter on your webpage, feature in social media, and email a digital copy of your chapter to past clients and prospects.
Unlike advertising, your book is “evergreen” – can be used to attract and convert prospects for many years.
Your participation will also provide benefits for a great cause. Newcastle Media Group is committing 100% of all royalties on retail book sales to Habitat for Humanity.
Step #1: Introductory Call
We will have an approximately 15-minute call with you to get an overview of your topics so we can develop a chapter outline and identify specific questions for you to answer that will be the basis for your content. We will send a list of questions so you can be prepared for an interview.
Step #2: Interview For Content
We will conduct a recorded telephone interview with you to gather content for your chapter. The interview will be approximately 45 minutes in length. With our unique process, your time is efficiently used and with the interview format, the words are yours, although we edit your content.
Step #3: Become A Published Author
Content for your chapter will be edited into a manuscript, and after your review, will be compiled into the book. The book will be published in paperback and eBook versions. Both versions will be available for sale on Amazon and the paperback version will be available other through other online and offline booksellers. You will be listed on the Amazon book page as an author of the book. You will be credited as the author of your chapter and your name and photo will be on the back cover and in your chapter.
Step #4: Achieve Status As A Best Selling Author
We guarantee that your book will become a Best Seller on Amazon. We optimize the book placement on Amazon for a successful book promotion campaign and we promote the book to our lists of buyers.
Step #5: Your Story In the National Online News Media
We will publish a news story about you becoming a Best Selling Author in the national online news media – over 100 news sites including some network TV affiliates sites like ABC, NBC, Fox, CW and major newspaper and other news sites.
Step #6: Screen Shot Images of Your News Story
We will provide a selection of screen shot images of your news story that you can use on your website, social media or marketing materials.
Step #7: Physical & Digital Copies of Your Best Selling Book
You will receive ten physical copies of your Best Selling Book. These make a great handout to prospects – hardly a better business card or brochure than your Best Selling Book. You will also have access to purchase additional copies at publisher wholesale pricing (less than $7.00 each).
You will also receive a digital copy of your chapter with the book cover that can be distributed as you desire. Your chapter can be repurposed any way you want to provide valuable information to prospects and clients.
Step #8: Strategy Call
We will provide a strategy brief and have a strategy call with you to show you how to leverage your book and media appearances so you will be positioned as the most qualified and the right choice for your prospects, referrals, and referral partners.
Investment: $1,695
Contact for sign-up:
Bill Kopatich, Publisher
Newcastle Media Group
Bill@NewcastleMediaGroup.com
(704) 562-6641 (Leave message if no answer)
What will be the content of my chapter?
The book is a compilation of chapters from the individual authors. Think of your chapter as a discussion of how you help clients buy and/or sell homes. A few examples of possible topics to include:
How long will my chapter be?
Chapters will be approximately 3,000 words +/-, which is equivalent to about 15 to 18 pages in physical book format.
As an author, what do I have to do?
With our process, you don't have to write anything. We will have an introductory call (approximately 15 minutes) with you to get an overview of your topics so we can outline your chapter and identify specific questions for you to answer that will be the basis for your content. We will then conduct a recorded telephone interview with you to gather the content. The interview will take about 45 minutes. Using the content gathered in your interview, we will draft your chapter and send to you for review. You will need to supply a relatively high-resolution head shot photo to include in your chapter, on the back cover, and in the news media. You also need to provide a brief bio and contact information to include in your chapter so readers can reach you.
When will the book be published?
The book is expected to be published in summer of 2021.
Where will the book be distributed?
The book will be published as a paperback book and an eBook. Both versions will be sold on Amazon and the paperback version will be available from other booksellers.
What does it mean to be a Best Selling book?
Best Selling books are commonly considered to be among the top 100 of recognized Best Seller Lists. The New York Times, Amazon and The Wall Street Journal compile the three most prestigious Best Seller Lists. For this project we will be focused on Amazon Best Seller Lists. We guarantee that the book will rank in the Top 100 in at least one Amazon Department/Category Best Seller List.
How can you guarantee Best Seller success?
Achievement of Best Seller success is a combination of know-how and sales volume. We optimize our clients’ books to improve Amazon’s recognition of appropriate categories for readers looking for the information contained in the book and we promote the book to multiple lists of buyers in the United States.
How do I get physical copies of the book?
We will be providing each author ten physical copies of the book as part of the program. We will also provide access to order additional copies at publisher discount pricing (less than $7.00)—there is no requirement to purchase any additional books.
The book is a compilation of chapters from the individual authors. Think of your chapter as a discussion of how you help clients buy and/or sell homes. A few examples of possible topics to include:
- How should a home be prepared for market?
- How to determine a realistic market value.
- Is technology a replacement for human expertise?
- How should a home should be marketed to reach the most qualified buyers?
- How should a buyer get prepared to shop for a home?
- How should showings be conducted?
- How can a buyer get the best mortgage?
- How to know a home is in good condition before closing the purchase.
- Tips for negotiations.
- How to select the best agent.
How long will my chapter be?
Chapters will be approximately 3,000 words +/-, which is equivalent to about 15 to 18 pages in physical book format.
As an author, what do I have to do?
With our process, you don't have to write anything. We will have an introductory call (approximately 15 minutes) with you to get an overview of your topics so we can outline your chapter and identify specific questions for you to answer that will be the basis for your content. We will then conduct a recorded telephone interview with you to gather the content. The interview will take about 45 minutes. Using the content gathered in your interview, we will draft your chapter and send to you for review. You will need to supply a relatively high-resolution head shot photo to include in your chapter, on the back cover, and in the news media. You also need to provide a brief bio and contact information to include in your chapter so readers can reach you.
When will the book be published?
The book is expected to be published in summer of 2021.
Where will the book be distributed?
The book will be published as a paperback book and an eBook. Both versions will be sold on Amazon and the paperback version will be available from other booksellers.
What does it mean to be a Best Selling book?
Best Selling books are commonly considered to be among the top 100 of recognized Best Seller Lists. The New York Times, Amazon and The Wall Street Journal compile the three most prestigious Best Seller Lists. For this project we will be focused on Amazon Best Seller Lists. We guarantee that the book will rank in the Top 100 in at least one Amazon Department/Category Best Seller List.
How can you guarantee Best Seller success?
Achievement of Best Seller success is a combination of know-how and sales volume. We optimize our clients’ books to improve Amazon’s recognition of appropriate categories for readers looking for the information contained in the book and we promote the book to multiple lists of buyers in the United States.
How do I get physical copies of the book?
We will be providing each author ten physical copies of the book as part of the program. We will also provide access to order additional copies at publisher discount pricing (less than $7.00)—there is no requirement to purchase any additional books.
